The Northeast team works hard but has a lot of FUN!


Position Open January 2021

Sales Manager – Off-Trade

Send your CV and a brief description about what makes you the best to

What You’ll Do:

  • Maintain and expand our existing Off-Trade customer base by owning specific customer accounts
  • Learn our products inside and out and help your customers drive results using those products
  • Proactively identify customers who aren’t maximising their opportunity with our products or services and reach out to create an action plan to help them achieve success
  • Surface opportunities to sell additional products/services into existing accounts when it’s right for the customer
  • Prospect & develop new potential accounts by educating contacts about how they can increase customer satisfaction and improve their revenue by using our beverages.
  • Hold face-to-face meetings with prospective customers to understand their business challenges and goals.
  • Host tastings and workshops to close business and reach your goals.


About You:

  • You have a track record of high achievement in your current account management or sales role.
  • You’re motivated by seeing others succeed and grow when you partner with them.
  • You’re highly adaptable, easily acclimating to a rapidly changing business and industry.
  • Strong intrinsic motivation to be a top performer and contribute to a team.
  • You enjoy getting to know new people and helping them solve their challenges.
  • You want to do whatever it takes to be successful in sales without sacrificing your values.
  • You have genuine empathy for others and maximise your impact through understanding your clients.
  • You have a growth mindset and view setbacks as learning opportunities, not failures.
  • You have a strong understanding of sales methodology and solution selling.
  • You have an analytical mindset and leverage data across all interactions.
  • You are goal driven and have a commitment to over achievement.
  • You support the business in cross-functional projects to drive organisational advancement.
  • You are accountable – you have honest, transparent, and authentic communications with your colleagues.


You Have:

  • A minimum of 2-years’ sales experience.
  • Experience leading a consultative sales process.
  • Experience using CRM to manage and forecast sales opportunities.
  • Strong analytical skills to identify trends and patterns.
  • Strong communication skills in written, verbal and PowerPoint forms.
  • Strong command of Cantonese and English both verbal & written is required for this position.


Benefits and perks

  • Flexible work hours with a minimum 45 hours per week
  • Flexible annual leave slots
  • Health insurance
  • Time in Lieu for weekend work
  • Generous staff discounts and a friends & family discount structure


About Northeast Wines & Spirits (NEWS)

Northeast Wines & Spirits helps hundreds of restaurants, bars, hotels, supermarkets, on-line stores, and organisations grow better, and we’d love to grow better with you. Our business provides beverage solutions that enable Hong Kong’s F&B Industry to thrive and prosper. Our company builds connections, and values employee growth by creating a workplace that values flexibility, autonomy, and transparency. If that sounds like something, you’d like to be part of, we’d love to hear from you.

We are also all about equal opportunities and diversity so we welcome applications from everyone.

Send your CV and a brief description about what makes you the best to



Looking to change for the better?

We are always on the lookout for great people so if you think you have what it takes to join a top team in a fast paced industry, let us know.

We are also all about equal opportunities and diversity so we welcome applications from everyone.

Are you a wine expert?
Is marketing your obsession?
Are you friends with every barman in town?
Are you a financial wiz and could save us money over night?
Do you find it impossible to sleep because you are working on the next sales deal?
Can you pack a palette in 4 mins flat?

Sales, Marketing, Branding, Accounts, Support Staff, Logistics we want the best there is.

Send your CV and a brief description about what makes you the best to